We designed the logo for Chubu Jimuki Co., Ltd.
Building on the idea of the company’s home region—the Chubu area—we expressed the richness of its natural surroundings by shaping a “mountain” motif and adding a “river” element. To convey the aspiration of supporting local communities in Gifu and the wider Chubu region even more effectively, we combined these forms so the overall symbol also resembles the kanji character 「人」 (“person”), embedding the notion of people at the heart of the design.